links for 2009-01-29

• Intel Social Media Guidelines
  Intel are taking social media very seriously. After all, anyone can say anything and there is nothing that anyone can do to stop them. So help people do the right thing. Here are their social media guide lines.
  (tags: socialmedia blog)

links for 2009-01-28

• 40 of the Best Twitter Brands and the People Behind Them
  I like twitter, but believe that it is a bit over hyped right now. But then again here are 40 very large companies that uses twitter very well. Note: Twitter is ONE of MANY social media channels these companies use very well.
  (tags: socialmedia twitter)
• This is how to complain | Gulliver | Economist.com
  Imagine that you fly with Virgin and you are not happy with the food. You feel the need, no the responsibility to complain. Well, one passenger did and did it so well that Richard Branson called him up and thanked for the letter. I dont want to sound cynical but what an amazing PR value… Yes, I know that Mr Branson is a very busy man and his time is valuable. But I am pretty certain that the free media space that 5 min phone call got is worth a lot more than he would've made if he was doing something else for the same amount of time.
  (tags: customer airline)

links for 2009-01-21

• Airlines 2.0: Using technology for innovative branding through the recession – SlideShare
  A presentation of the importance for airlines to use social media to remain competitive. Its a good primer to get interested in what can be done, but as with so many decks, only scratches the surface.
  (tags: socialmedia branding)
• Users of online travel reservations in China cross six million-mark | Eyefortravel
  Online booking and travel services (web 2.0) continue to explode in China. There has always been a very strong emphasis on sharing thing on internet in China, so expect this trend to continue and expect a growth of travel sharing services.
  (tags: china travel)
• Mobile apps tipped to dominate headlines in travel in 2009 | Eyefortravel
  A short story how the travel industry is expected to focus on mobile in 2009.
  (tags: mobile travel)

links for 2009-01-20

• The Daily Influence
  John Bell and his people at Ogilvy PR built a social media dashboard to help you get an overview of what is going on. It is not the technology that makes me tag this page, its the innovation of the company who sees a way to use the technology for a long term gain.
  (tags: tools dashboard)
• PR 2.0: Social Networks Grow Up: More Adults Connecting Online
  All technology will sooner or later reach into an older or younger demographics than it was initially used in. Either there is mass adoption, users get older and more common, both. Here are some stats from PEW on social media developments in the US.
  (tags: statistics)
• Seven Music School Secrets for Social Media | Altitude Branding
  There are plenty of info on the web on how you show handle social media. Some are good some are entertaining but very few are both. This is a good post written from the perspective of a musician.
  (tags: socialmedia)

links for 2009-01-09

• Studio Guides Viewers to Google Instead of Movie Site – Advertising Age – Madison+Vine: News
  After decades of being treated like stuoid cows finally Columbia is betting on the consumer being smart!
  (tags: campaign QU)

links for 2009-01-07

• Top 10 Viral Videos of 2008 : Web Jungle
  The Guardian has just announced the top 10 viral videos of this year, as picked by GoViral. Watch and get your own opinion.
  (tags: viral)

links for 2009-01-06

• Digital Influence Mapping Project: The Shape of Corporate Comms: Ford
  Here is a glimpse of what corporate communications will evolve to. Brilliant case study from Ford, courtesy of John Bell.
  (tags: socialmedia blog)